AI receptionist for funeral directors: Marmi answers, books and texts, 24 hours a day
Ring Marmi is an AI receptionist built for UK funeral directors. She answers your business phone in two rings, every hour of the day, asks the safety question first when it is urgent, takes the caller’s details, books into the slots you have made available, and texts both the caller and you. £79 a month including 300 minutes. You keep your number. Below is a real transcript of Marmi taking a funeral director call.
Say “funeral director” when she asks which business to be
What Marmi does for a funeral director
- A death has happened. first: "I'm so sorry.
- Everything else. an existing arrangement, flowers, a pre-paid plan, a supplier, a general question. name and the deceased's name if relevant, a short message for the on-call director or the office.
Safety first
Before anything else on an urgent call, Marmi says the safety line for your trade:
- “please ring 111, or the GP if it was expected — the funeral director will explain the rest when they call.”
What she never does
- Never quote a price, never discuss cause of death, never ask for detail you don't need, never end on a question.
A real call: Marmi as “Hallowell & Sons Funeral Directors”
From our script test suite, September 2026. The caller’s lines were played by a scripted tester; every line from Marmi is exactly what she generated. Outcome: she took a message for the office. Quality score 5 of 5 from the same grader that scores every live call.
Prices Marmi quotes on the demo line
These are the demo business’s prices. Yours replace them at setup, and Marmi only ever quotes what is on your list.
| note | No prices given on this line; the funeral director discusses costs in person. Standardised price list available at the branch and online. |
Hours on the demo: Office Monday to Friday 9am to 5pm; on-call 24 hours every day.
Questions funeral directors ask before signing up
How much does an AI receptionist cost for funeral directors?
£79 a month including 300 call minutes, then 15p a minute. Setup is £149, waived for the first five founder customers. There is no contract and no per-seat pricing; one price covers every call to your number.
Do funeral directors have to change their phone number to use Ring Marmi?
No. You keep your number and divert it to Marmi only when you don't answer, using one dial code that works on every UK network. Callers ring the number on your van, your website and Google, and Marmi picks up on ring five if you can't.
What does Marmi actually say when someone rings a funeral director?
She answers as your business by name, finds out what the caller needs, asks the safety question first if it is urgent, takes the name and booking details, offers a slot from your real availability, reads the details back and texts the confirmation. The transcript on this page is a genuine call.
Does Marmi quote prices for funeral directors?
Only the prices you give her. She never invents a figure: if something is not on your price list she says the office will confirm and takes a message. Call-out and fixed prices are quoted with what they cover, so a caller never hears a number on its own.
How does Marmi handle emergencies for funeral directors?
please ring 111, or the GP if it was expected — the funeral director will explain the rest when they call.
Can I hear Marmi before I sign up?
Yes. Ring the demo line on 07360 266999, say "funeral director" when she asks which business to be, and have a normal conversation. Nothing is stored except the demo transcript.
Try her as a funeral director, right now
Ring 07360 266999, say “funeral director”, and give her a job. What you hear is what your callers would hear. Then get started: £79 a month, no contract, live within a day.